Building a well-crafted portfolio isn’t a question of challenge and effort in this easy-to-access era. With popular platforms like WordPress,
Wix and Squarespace it has become easier than ever to host your previous projects.
Wait … Are you the one who wants his past work experiences to be presented in a visually appealing way? Then, why don’t you try building a portfolio website? Don’t worry if your mind is responding confusingly to this question. Omnibranding is here to interpret it.
In this post, we’ll be addressing the common question regarding the building process of a portfolio website followed by things to consider. Enlisting the inspirations will help you to figure out what exactly should be on your website.
The perfect definition of a portfolio website is “A set of specific pages fully dedicated to your past work experiences supported by text, images, infographics, and videos.”
A product and service provider provides a summary of skills, experiences, projects, qualifications, and client reviews in an organized way. This makes it easier for you to land freelance projects and find potential clients.
To start with your website, you may need to see someone’s website design to get creative ideas. There are many platforms on the internet where you can find your inspiration and merge different design ideas to create one. You can consider Behance and Dribbble where designers publish their portfolios. You can find a variety of content there from which you can customize your design as per your requirements, interests, and preferences.
Before putting your hard work together, it is important to note down a few points so that all of your design processes get aligned and mess-free. Take these things into consideration before getting started with your steps.
By effective landing page, we mean it should be focused on closing the leads. Don’t add multiple links on your landing page as it will distract the visitors and redirect them to other pages making them forget about your products and services. In short, it should be the attention-grabbing page of your website.
The images that you’re going to attach to your website should be of high resolution. It is proven that visually display content catches more eyes than text. So, try to make your images crisp, consistent, and as presentable as possible.
Promoting yourself through images isn’t enough to show your clients what you can serve them. Tell them who you are, what is your target audience, what was your working process, and how your solution effectively helped past clients. Don’t try to be a bombastic writer. Write about yourself using simple words and technical jargon relevant to your work.
One of the momentous parts of your portfolio website is client reviews and testimonials. Be mindful of this section as it helps clients and customers differentiate you from your competitors. You can request testimonials through emails by crafting them in a way that clients find it necessary to write one for you. Pose simple questions and ask them to summarize their experience with you.
Here, your potential customer can build expectations from you regarding his/her work preferences. Enlist all the services you’re providing and make sure you have a section on your website that is completely dedicated to your services.
Adding social media links improves the overall digital presence which reflects your authenticity and credibility on the site. It is suggested to create a professional account on LinkedIn, a business profile on Instagram, and Facebook page with business information.
Creating a portfolio website is not a lengthy process with all the tools and services being one click away. These are the steps you can follow to create your portfolio website.
Buy a hosting package as it plays a prime role in launching it. There are hosting platforms out of which Bluehost is recommended by everyone due to its user-friendly interface, security, and free customer support.
A domain name is always a unique address that no other person can have if you buy one. For this, you can also register a domain name with Bluehost, and that too for free. Right after buying hosting, you’ll be directed to the page where you can “create your domain” and “use your domain”.
Then, you can enter the payment details and account information to proceed. After your purchase is successful, you can create your account.
After creating your account on , you’ll see the button “create your website”. Click on that and follow all the steps to let the platform know what exactly you need and how they should help you out with it.
Then, log in to WordPress and get started.
This step is important as you’ll be deciding how visitors will see your website. To proceed with this;
Go to Appearance > Themes Select the theme you wish to set for your portfolio. You can also preview it and read the description to check if it is fulfiling your requirements.
Activate the theme.
Gutenberg is also known as WordPress Block Editor. It is available on WordPress which allows you to edit the pages easily without any technical knowledge of coding. To install this plugin,
Go to Plugins > Add new. In the search bar, type “Gutenberg”. Consider that first plugin named “Gutenberg”. Click on the button “Install now” and then, activate it.
Now, the next step is to edit your theme by using Gutenberg which can be done as follows;
Go to Pages. Scroll down until you see the Gutenberg plug-in. Click “Edit with Gutenberg”.
Now, you can add and rearrange the blocks of your pages easily by clicking on the Plus sign over each block you hover to.
Make sure you add the essential pages including about, work, contact, and blog.
If you’ll know your audience, you can perfectly track your progress because you’ll be targeting the right clients. Moreover, don’t forget to make your portfolio website easy to navigate.